Senior Marketing Campaign Manager at Unito

Unito

Senior Marketing Campaign Manager

Full-Time in Canada - Senior - Marketing

Unito is a work collaboration tool based in Montreal. We're a VC-backed SaaS company, dedicated to helping teams all over the world work in the tools of their choice, saving to this day 49,127 frustrated facepalms and 1,153,625 unnecessary email chains.

We are looking for a Senior Campaign manager to lead marketing campaigns and drive pipelines with an overall aim to achieve annual revenue objectives. Our campaign manager would oversee integrated marketing activities to expand our existing customer base and grow new accounts.

What you will do

  • Be responsible for driving demand generation, through a thorough understanding of the B2B technology market and its opportunities. You will build and execute a tactical plan to address them.
  • Oversee, coordinate and own the campaign planning and its execution. You will measure and report regularly on the cross channel campaigns performance and optimize them. This would include online (mostly) and offline activities.
  • Lead and execute Account Based Marketing campaigns.
  • Own lead management and associated funnel analytics, ensuring leads progress and convert into high quality sales qualified leads. This would include leads referred by our Partners.
  • Enable the sales team with a mix of customer facing collaterals (eg. Level 1 & 2 decks, 1-pagers, etc) and internal facing tools (eg. FAQs, cheat sheets).
  • Understand systems and tools to analyze data and drive campaigns (ex: Hubspot and ABM Specific tools).

What you’ve done

  • Significant experience and knowledge of the B2B technology industry, its competitive dynamics and market trends.
  • Proven track record in creating and executing integrated marketing campaigns aligned with the customer journey and the various personas.
  • Experience in developing and managing multiple marketing programs simultaneously.
  • Ability to successfully partner and collaborate with cross-functional organizations and working directly with sales teams.

It'd be nice if you

  • Have experience in the SaaS industry.
  • Are knowledgeable about CRMs (we use Hubspot) and ABM tools.
  • Are bilingual (French & English).
  • Have used some of the tools that we integrate.

Who we are

We’re taking on a major problem that people are passionate about solving: efficient collaboration across teams. We connect work management tools (Trello, Asana, JIRA, Zendesk, etc.), allowing our users to stay in their favorite tool instead of changing the way they work. It’s a hard technical problem involving a lot of semantics, APIs, and synchronization.

In the 4 years we’ve been around, we’ve connected 10 tools, acquired thousands of customers, and built a rock solid team of 46 people. Join us in our mission to change how collaboration works between teams for every company in the world!

Culture

Our team is a family of humble and hungry individuals, varying in age, gender (45% are women), cultures, and backgrounds (13 countries). We prefer to focus more on the quality of our work, and less on things like policies or rules. We trust our team and encourage them to make independent decisions, ask questions, share ideas, and voice opinions. Everyone's voice is heard.

Here at Unito, we’re huge on transparency, honesty, and execution. We have no tolerance for politics or hiding mistakes and value flexibility, autonomy, fairness, and respect. We share achievements, all company metrics, and learn from failures together as a team.

Our team operates through areas of responsibility that give everyone ownership of a part of the business. We are inclusive and welcoming, and dedicated to building a team of high performers. We want every employee to maximize their potential, learn, and grow within the company.

Benefits

  • Dental, health and travel insurance
  • Wellness spending budget for self-improvement
  • Subsidized gym membership
  • 4 weeks of vacation (3 weeks + holiday season)
  • Stock options
  • Great downtown office space located by metro Champs de Mars and Berri UQAM, plus reserved parking
  • Join our groups of runners, climbers, hikers, soccer and hockey players

If this position sounds like a good fit, we’d love to hear from you!

To know more about our hiring process, here’s a blog post detailing how we go about it and what to expect when you apply for a job at Unito.

Unito is committed to equal employment opportunity for all employees and to providing its team members with a healthy (equitable, fair, unbiased) work environment. We highly value diversity in all aspects.